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Showing Collections: 1 - 5 of 5

Alexander Magoun advertising collection

 Collection
Accession: 2464-81
Abstract:

Alexander Magoun was the curator for the David Sarnoff Library from 1998 until 2000. After earning his Ph.D. in American History from the University of Maryland in 2000, he led the David Sarnoff Library as the Executive Director from 2000 until 2009. This collection includes advertisements from RCA and other companies for radios, televisions, phonographs, and other consumer electronics.

Dates: 1888-1989

Charles H. DeMirjian collection of DuPont Consumer Products Division photographs and ephemera

 Collection
Accession: 1995-273
Abstract:

Charles H. DeMirjian (1925-) was a packaging design manager with E.I. du Pont de Nemours & Company. He collected pictures, advertisements, and publications showing DuPont consumer products, as well as some of the products and packages themselves. The collection consists of brochures, advertisements, photographs, and ephemera showing DuPont Company consumer products from 1913 to 1984.

Dates: 1913-1984

RCA product information

 Collection
Accession: 2464-77
Abstract:

The Radio Corporation of America (renamed RCA Corporation in 1969) was best known for its pioneering radio and television development and manufacturing. In addition to consumer electronics, RCA was a major player in the development of electronics for industrial and military applications. The collection contains extensive documentation of RCA’s consumer and industrial products and components. Files include manuals, technical data, advertisements, technical bulletins, catalogs, and training materials.

Dates: 1904-1994

R.R. Wright collection of RCA ephemera

 Collection
Accession: 2574
Abstract:

R.R. Wright (1913-2009) was an employee of the RCA Corporation, one of the country's leading manufacturers and vendors of radios, televisions, and consumer electronics products. This is a small collection of ephemera Wright preserved throughout his thirty-three year long career with the company. Included are sample publications, manuals, stationery and small artifacts with RCA logos or advertising.

Dates: 1940-1973

Stuart Trott audiovisual materials and ephemera

 Collection
Accession: 2019-211
Abstract:

Stuart “Stu” Trott (1932-2017) was a New York advertising executive during the second half of the twentieth century, serving as Vice President and creative lead at the agencies of Benton & Bowles, Inc, and Norman, Craig & Kummel, Inc. before starting his own marketing consultancy. This collection of moving images, audio reels, slides, and ephemera document Trott’s work developing new advertising campaigns for some of the world’s best-known brands. Products advertised include Texaco gasoline, Crest toothpaste, Playtex bras, Ajax cleaning supplies, and Ziploc bags.

Dates: circa 1958-1979